Common Core Communication

Change is Hard

This year, schools and districts across the country are grappling with the national shift to Common Core Standards.

Administrators wonder what to say to parents who can no longer help their children with their homework because parents aren’t learning what they themselves learned in the same course. Seasoned teachers are starting from scratch, and brand new teachers are lacking clear guidance given the context of uncertainty. Parents are demanding clarity from these teachers on how to best support their children, and students are striving to understand what they need to know and be able to do in order to excel on high-stakes standardized tests.

Still, many stakeholders in our K-12 education system courageously welcome the challenges of the Common Core and are working to communicate changes so that all members of the community, principals, teachers, and parents, can better support students.

Change Management is Key

Superintendent Rami Muth, from Matinez, CA, says “Transitioning to the Common Core is a critical role that as a leader of a district I feel is my responsibility. We need to demonstrate what the Common Core is to parents in a real way and demystify it.” See how Rami’s district keeps parents in the loop through hands-on activities and workshops:

Use Remind to Manage Change Proactively

Administrators and teachers can easily use Remind to educate families about the Common Core and changes throughout the school year:


  • Send a Remind message inviting parents to a school-wide workshop about the Common Core.
  • Send parents a hands-on Common Core activity to understand the shifts concretely.
  • Send weekly challenges teachers are facing while teaching new content, as well as the positive changes in classrooms.
  • With Remind Chat, set Office Hours for parents to ask questions about school-wide changes due to Common Core.
  • During standardized testing periods, use Remind to send the school community schedule changes, assessment resources, motivational messages and more.


  • Attach photos of Common Core anchor charts and rubrics and send to parents
  • Send Voice Clips through Remind explaining what was done in class and share how to extend the lesson at home.
  • Send parents a specific question to ask their child about a new concept discussed in class. After they’ve asked their child the question, parents can Stamp your message with a green check.
  • Schedule a nightly or weekly message with a picture of a sample solution or sentence frame that parents can review with their child.
  • Set Office Hours in Chat to answer parents’ or students’ questions about Common Core transitions or standardized testing periods.

Check out how principals and teachers like Catherine Leonard and Adam Welcome in Martinez, CA are successfully using Remind to help inform parents about the Common Core.

Get Involved

This month, we’re amplifying educator’s voices from around the country to highlight some of the challenges and strategies associated with new forms of standardized testing. Take a look at our Facebook, Twitter, and Instagram communities for more educator profiles, and share your own perceptions and resources with #TeacherVoice.

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